The Clays: Ingredient Sneak Peek

We are so close to finalising our toothpaste! 70%

We have an Ingredient sneak peek for you! It's finally time to start revealing some of the integral components of our Zero Waste Toothpaste...The Clays!

Last week we had a very exciting time finalizing the ingredients for our toothpaste and putting the finishing touches on our formula.

We are pleased to say that we are almost done with it and are so excited to share our creation with you!

For our first reveal, we decided to give you a sneak peek on two of our base ingredients, both of which are badass clays! These tough components have a pretty mean profile bringing all sorts of amazing benefits to our toothpaste. Get to know these terrific twins below:


Type: Volcanic Ash

When wet it changes it’s electrical charge into a negative and absorbs huge amounts of toxins and replaces what it takes away with strengthening and replenishing minerals.

Minerals: Silica, Calcium and Magnesium.


  • Neutralizes bad bacteria
  • Absorbs toxins
  • Alkalises ph in the mouth
  • Remineralises teeth

Type: Clay Mineral

Abrasive but gentle, it has the highest cleaning efficiency removing plaque and polishing your teeth at the same time! Just like Bentonite clay, it pulls impurities, promoting optimum oral health.

Minerals: Calcium, Silica, Magnesium and Zinc.


  •  Helps to whiten and polish teeth
  •  Absorbs toxins
  •  Antibacterial
  •  Remineralises teeth

Sourced in The Philippines too!

We are so stoked that we found sources for both of our clays in The Philippines! It was super important for us to make sure that the ingredients for our toothpaste were sourced entirely in The Philippines – Here’s why…

Each of these clays had special qualities to improve oral health but both of them have incredible “pulling” powers, are high in minerals which is why we decided to combine them to supercharge our toothpaste. The blend of the clays also has a wonderfully smooth texture leaving teeth feeling polished and clean! – We can’t wait for you to see fo yourself! –

If you liked this ingredient sneak peek, make sure you stay tuned as we share more elements from our Zero Waste Toothpaste!

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Outcome Zero


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